A Comparative Study of Business Sustainability Strategies in Multinational and Indigenous Firms: A Case of Nestlé Nigeria and BUA Group, Kwara State
- Project Research
- 1-5 Chapters
- Abstract : Available
- Table of Content: Available
- Reference Style:
- Recommended for :
- NGN 5000
Background of the Study
Business sustainability strategies focus on ensuring long-term business growth while addressing environmental, social, and economic challenges. Multinational corporations like Nestlé Nigeria have global sustainability frameworks, shaped by international standards and practices, while indigenous firms such as BUA Group implement strategies that are often influenced by local economic and cultural contexts. Nestlé Nigeria, as part of a global organization, is committed to sustainability initiatives such as environmental conservation, waste management, and social investments aligned with global sustainability goals. On the other hand, BUA Group, a significant player in the Nigerian industrial sector, has sustainability strategies that focus on local community development, environmental stewardship, and long-term business growth in the context of Nigeria’s unique challenges.
This study aims to compare the business sustainability strategies of Nestlé Nigeria and BUA Group in Kwara State, with a focus on their approach to environmental sustainability, corporate governance, and community development. The research will assess how both multinational and indigenous firms integrate sustainability into their core operations and the impact of these strategies on their long-term success and public image in Kwara State.
Statement of the Problem
While business sustainability is becoming increasingly important for companies worldwide, there is limited research on how multinational and indigenous firms differ in their sustainability practices, particularly in the context of Nigeria. The lack of comparative studies on how multinational firms like Nestlé and indigenous firms like BUA adopt and implement sustainability strategies raises questions about their effectiveness and impact on long-term business performance. This study seeks to fill this gap by comparing the sustainability strategies of Nestlé Nigeria and BUA Group in Kwara State.
Objectives of the Study
1. To examine the sustainability strategies adopted by Nestlé Nigeria and BUA Group.
2. To assess the impact of sustainability strategies on the business performance and community development efforts of Nestlé Nigeria and BUA Group.
3. To compare the effectiveness of sustainability strategies between multinational and indigenous firms in Kwara State.
Research Questions
1. What sustainability strategies have Nestlé Nigeria and BUA Group implemented in their operations?
2. How have these sustainability strategies impacted business performance and community development in Nestlé Nigeria and BUA Group?
3. What are the differences in sustainability strategies between multinational and indigenous firms in Kwara State?
Research Hypotheses
Ho1: There is no significant difference in the sustainability strategies between Nestlé Nigeria and BUA Group.
Ho2: The sustainability strategies of Nestlé Nigeria and BUA Group do not significantly affect business performance and community development.
Ho3: The effectiveness of sustainability strategies does not significantly differ between multinational and indigenous firms in Kwara State.
Scope and Limitations of the Study
This study focuses on comparing the sustainability strategies of Nestlé Nigeria and BUA Group in Kwara State, with an emphasis on environmental, social, and governance aspects. Limitations include access to proprietary data on sustainability practices and the generalizability of findings, as the study is focused on two companies within one state.
Definitions of Terms
• Business Sustainability: The ability of a business to operate in a manner that ensures long-term growth while balancing economic, social, and environmental concerns.
• Community Development: The process of improving the quality of life for communities through social, economic, and environmental initiatives.
• Business Performance: The achievement of company objectives in terms of profitability, growth, and operational efficiency.
